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Market Access, Commercial Strategy & Implementation

Value Proposition & Evidence Strategy

Our services in Health Economic & Outcomes Research include:

We believe that planning a clear value demonstration strategy of product development is crucial for its success in market access. A successful value proposition for all life sciences products should be accompanied by evidence of product clinical, economic or other value. Our multi-perspective approach can help our clients to develop a robust and effective value proposition, to create the right strategic plan of the product value story and to support it with the solid evidence. We work with clients during all phases, from development and commercialization, to identify market access challenges and  to ensure that will be addressed effectively for successful outcomes.

Our services include:

  • Landscape Assessment
  • Evidence Gap Assessment
  • Value Proposition and Key Value Messages
  • Data presentation to support value messaging
  • Strategic Market Access Plan
  • Managed entry agreement and negotiation plan
  • Feasibility Studies